People hate hypocrites

Before the American Revolution, the great propagandist Samuel Adams took aim at England's reputation for being fair-minded and civilized, says Robert Greene in The 33 Strategies of War (Viking): “Adams had to resort to exaggeration, emphasizing cases in which the English were heavy-handed. Revealing your opponent's hypocrisies is perhaps the most lethal offensive weapon in the moral arsenal. People hate hypocrites."
More Management Wisdom